Where Tradition meets Excellence

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Top picks - Newest sips

Instant Coffee

Why Instant Coffee?
Instant Perfection
A rich, flavorful cup in seconds - wherever you are.
Crafted Quality
From the highlands of Vietnam to your cup — our instant coffee captures the soul of Vietnamese coffee culture in a modern form. Deep, chocolatey, and full-bodied, it’s premium coffee that’s ready when you are — just add water, stir, and savor.
Elevated Value
Specialty-grade flavor, made from carefully selected Vietnamese Robusta beans for superior depth and aroma, at an accessible price.
Anywhere, Everywhere
Compact, travel friendly, and ready whenever you are.
Rich.Robusta.Bold.

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Robusta Movement

Why choose Robusta?

Bolder Flavor

Offers a rich and full-bodied taste with nutty or chocolatey undertones, perfect for espresso lovers seeking depth and strength

Higher Caffeine Content

Robusta beans contain almost double the caffeine of Arabica, providing a stronger energy boost.

Naturally Less Acidic

Robusta beans contain fewer acidic compounds, making every cup a smooth, balanced brew.

More Sustainable

Robusta plants are more resilient to pests and harsh climates, making them eco-friendlier and cost-effective, supporting sustainable coffee farming.

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Perfectly Instant
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Rich & Robust
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